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Can you still direct link?
Direct linking, in terms of affiliate marketing, is linking your PPC campaign directly to the offer page. This cuts out the intermediate step of stopping at a landing page. I did a post a long time...
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Adwords landing page pre launch steps
Jason sent me the following question: “I put a lot of work into building a new Adwords campaign and I want to make sure I get good quality scores. Is there anything I need to do to my landing pages...
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Comparison sites heat up as economy tanks
As the economy continues its downward spiral, one trend that is on the upswing is comparison/review sites. These are sites or landing pages that feature many products usually with a chart of ratings...
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Using conversion funnels to increase profits
One of the biggest gains you can make in the profits of your campaigns is to optimize the conversion process. A great way to do this is by using conversion funnels in Google Analytics. By setting...
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More landing page examples
Let me preface this post by saying that while there are general “best practices” for lead generation landing pages, you never know what might work the best for your particular niche and traffic...
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Are you advertising on Bing?
By now most people have heard of MSN rebranding their search to Bing. We have been playing around with the search engine, and are actually impressed with the features. The left sidebar with topic...
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Landing page optimization – the top factor for success
I was thinking recently of all the steps that go into building a successful campaign. What is the most important? There are so many factors that can make or break a campaign and so many tools out...
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Mad lib form style testing results
Back on Feb 26th @affbuzz posted a link on Twitter to a post someone did about a new form style called mad libs. This is a conversational style, paragraph type form instead of the standard forms we...
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Buying established domains for PPC
When entering a new affiliate niche, most of us buy a new domain or two and start adding a bit of content to help with quality scores. But a technique that has really been working great for me in the...
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Holiday landing page changes
In a previous post I mentioned how keeping your landing pages looking fresh the the visitor can lead to increased conversion rates. Another important way to do that is to update your landing pages...
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